Artificially flavored. Great new taste! Frost two 8 inch or 9 inch layers, a 13 x 9 inch cake or brownies or up to 36 cupcakes. Life happens. Chocolate helps! www.duncanhines.com. how2recycle.info. SmartLabel: Scan or call 1-800-362-9834 for more food information. For delicious inspirations, go to duncanhines.com. Questions or comments, visit us at www.duncanhines.com or call Mon-Fri., 1-800-362-9834 (except national holidays). Please have the entire package available when you call so we may gather information off the label.