24 hr definition & moisture. Experience Pantene's extraordinary formula with unique Pro-V nutrient blends. Nutrient-rich lather. Effortless detangling. Lasting shine. The Curl Perfection Pro-V formula helps control frizz, visibly define curls and hydrate. Questions? 1-800-945-7768 or visit www.pantene.com. Made in USA of US and/or imported ingredients.