No sugar added. 59% less fat; 31% fewer calories than regular ice cream per 2/3 cup serving. Sweetened with nutritive & non-nutritive sweeteners. Regular Ice Cream: 11 g fat, 190 calories per serving; Light NSA Ice Cream: 4.5 g fat, 130 calories per serving. Est 1923. Sweetened with nutritive & non-nutritive sweeteners. Regular Ice Cream: 11 g fat, 190 calories per serving; Light NSA Ice Cream: 4.5 g fat, 130 calories per serving. A Family Tradition Since 1923: ever since my grandfather T.B. Mayfield shared his first scoops of ice cream with our family and friends in 1923, our passion for making only the finest quality ice cream has never wavered - Scottie Mayfield. Genuine Southern Homemade Taste: if there's one thing that's sacred in the south, it's a good recipe. For three generations, we've worked to perfect ours. We start with fresh cream from our own dairy and ingredients from people we trust to deliver us only their best. Then, our time honored slow-batch process gently brings these ingredients together to create that rich creamy taste you can't find anywhere else. The Southern Way: slowing down to spend time with family, friends, and neighbors over a bowl of creamy Mayfield ice cream has been a beloved tradition for generations of southern families. We sincerely hope that celebrating life's special moments with Mayfield becomes a part of your family's traditions. No Sugar Added Vanilla Light Ice Cream: our signature vanilla is known for its rich, crisp vanilla taste. Available to you now as a light ice cream with no-added sugar. Our Doors are Always Open: nothing gives us more pleasure than sharing our ice cream with our family and friends. If you're ever in the area we invite you to come visit the original creamery in Athens, Tennessee to see (and taste) what makes Mayfield ice cream so special. We look forward to seeing you. www.MayfieldCreamery.com. For more details please visit us at www.MayfieldCreamery.com.