Stronger hold. Matte finish. Your hair is a weapon. Lanolin for superior hold. Beeswax to reduce shine. Water-based for easy rinse-out. A man's hair is a weapon, and no hair commands more respect than that of a News Anchor. This fiber pomade is built for hard-working men who require a textured, put together look that stays in place throughout the work day. Works on all hair types to deliver a shine-free, natural finish. A portion of proceeds benefits U.S. veterans. Made in the USA.