2x more (cleaning ingredients per drop vs non Ultra Dawn). Grease cleaning power. Dawn believes in the safety and quality of our products. The only brand trusted by rescue workers (International Bird Rescue uses Dawn Original) to help save Wildlife. Contains biodegradable surfactants. Contains no phosphate. www.pg.com. dawn-dish.com. For more ingredient information visit dawn-dish.com. Questions? Call toll-free 1-800-725-3296.