Misc: Whitens & helps protect teeth from stains. Baking soda. Natural spearmint & peppermint essential oils will dazzle your mouth. Stain protection formula helps remove & helps prevent stain build-up. Whitens teeth & fights cavities. Save Water: Turning off your water while brushing your teeth can save up to 4 gallons of water each time you brush! www.colgate.com/savewater. For Healthy Teeth: Brush your teeth at least twice a day; floss daily; visit your dentist regularly. www.colgate.com. Gluten free. Made in Mexico.